Printing a logo on USB flash drives is relatively straightforward these days and there are lots of different USB flash drives to choose from. In fact, there is so much choice these days that one of the biggest challenges people face when buying USB memory sticks is deciding which particular model or style is right for their business, school or university.
The benefits of handing out promotional USB sticks to help drive brand awareness, to increase sales or simply to give the recipients’ a means of storing and carrying data are well documented. To a large extent USB sticks have now replaced CD’s and DVD’s as the de facto storage option of choice.
Their popularity has been underpinned by dramatic price falls over the past few years coupled with the availability of much larger memory sizes. A few years ago the typical memory size of a giveaway or promotional USB flash drive was around 128MB, today the most popular size is 2GB and by the end of this year it’s expected to be 4GB.
Personalised USB Flash Drives
Most USB memory sticks that are given out are printed with a single design or brand on them (or in the case of schools and universities it tends to be the school crest or logo). This is fine in most circumstances but sometimes it would be beneficial for every USB stick to be personalised; perhaps with a name or serial number for example.
It makes sense if you’re buying USB flash drives for a school class or perhaps an entire school to add the students name to the logo that is printed – perhaps on the reverse of the USB stick or if there is room adjacent to the logo. This way it’s much easier to identify who owns the sticks should any of them get lost or misplaced (and inevitability with school students)
The challenge if you want a different name or image printed on every USB stick you order is find a supplier that is able to do it and do it for a reasonable price. Most suppliers charge a set-up and print fee for every design they print which could potentially mean 30 different set-up and print charges for a class of 30 students (assuming you had each student’s name printed on every stick)!!
The reason for the charge is because USB sticks are typically screen printed and a new “screen” would have to be made for every name change but, if you can find a supplier that uses the latest digital printing techniques it should be possible to change the graphics on every USB stick for little or no extra cost.
USB2U is one of the few suppliers of promotional USB memory sticks that can only offer a truly personalised printing option for some of their core products and if you get your order in early enough (and they have the stock to hand) then they can turn around orders in just 24hrs!
