Certainly the shapes and sizes we get asked for seem to be getting more and more unusual. We’ve been asked for cricket bats and balls, light switches, animals and parts of the human body!!

Custom USB’s are far more simple to produce than you’d think. All we need initially is a concept/design to work from and we’ll create a mock up to show you how the custom USB would appear.

You could even send your own hand written drawing or idea for us to work from.

Our talented design team will then arrange a visual mock up to bring to life your idea. Once the mock up is approved we then create an actual physical sample of the product – the most common material used to make customised USB’s is PVC, but they can also be made using plastic or metal.

After the sample has been approved the factory then produces the final quantity ordered and they are shipped into the UK via a courier then direct to you. The whole process for Custom USB’s from order to delivery is usually between 14-21 days.

So, if you have an upcoming event or meeting and require something different it could be worth considering Custom USB’s. All you need to do is contact the team at USB2U and we’ll guide you through the process from start to finish.

So how do you make sure that the PR message is delivered in a manner that is impactful, cost effective, relevant and above all practical.

The answer is the simple Branded Memory Sticks. But not just any generic, standardised and boring shape or size. What the optimum delivery vehicle for any press pack is the Custom USB Memory Stick. Technology has now markedly improved, to allow  a simply picture or graphic to emerge as a unique Customised USB Memory Stick that is in the shape of the story / product / brand you are trying to promote.

So whether its the launch of a new car, drink, food, financial product, in fact any shape or size you can think of, a Customised Memory Stick can be made to that shape. Simply load the press pack onto the Customised Memory stick and away you go. So why does it tick all the boxes?

• It is human nature for someone to start playing / pulling apart a Customised USB Memory stick and to start showing it to other colleagues and ultimately plugging it in to see what all the fuss is about. For example, a well known health product provider wanted to launch a new female sanitary towel and a key part of this was PR. So they produced a USB memory stick in the shape of the product! The impact was dramatic, how could it be anything else.
• A range of factual and multimedia data can be loaded onto the Customised memory stick which autoruns once the memory stick has been plugged in.
• This is a great keepsake so the story / product you are trying to promote will have longevity.
• The cost of manufacturing has fallen dramatically and the minimum order quantity for Customised Memory Stick can be as low as 100 units.
• So how to you go about getting a Customised Branded USB Memory stick? Firstly contact an established and reputable UK USB Memory Stick provider. The process thereafter is simple.
• Send a picture of the shape of the memory stick you are after.
• A 3d Cad drawing will be prepared for sign-off.
• Tooling will be produced and a pre-production sample manufactured.
• Once this is agreed the full production and delivery will take less than 2 weeks.

So before you start pulling together that next cardboard folder full of reams of paper, think again….. Custom USB Memory sticks could be what makes your PR campaign a success or not.

There are many examples of customers who have received quotation for Customised USB Memory Sticks, then tried to place an order a few weeks later, only to find that the price has risen significantly! This is an unfortunate bi-product of this instability.

Back in 2008 the price for Branded USB memory sticks were considerably less than they are now. The US Dollar exchange rate was roughly $2 to the £ and there was an oversupply of USB Flash memory. A 1Gb branded memory stick could be purchased for less than £3. Since then, the $ exchange rate has dropped dramatically, at one point down to $1.53 to the £. This immediately added a 25% increase in price. In addition, earlier this year Apple placed an order worth an estimated $500M to purchase flash memory for their iPhone. This took a large proportion of the supply out of the USB flash market. This in turn increased the price of flash by over 30%. This was particular prevalent on the 1GB and 2GB USB Flash chipsets, as these are the most popular Branded USB Memory sizes. Apple are not the only driving force as many other mobile phone and consumer electronic companies have placed large orders for flash memory in the months leading up to Christmas.

However, there are some green shoots in the market. Apple and many of the other flash hungry companies have now completed their Christmas manufacturing and as a result we have seen reductions in the flash memory prices over the past few days!

This coupled with the Dollar exchange rate increasing to $1.65, has seen a large reduction in Branded USB Flash prices.

Market analysts suggest that this is the calm before the next pricing storm, as Branded USB prices are due to increase again in 2010 – so the window of opportunity is short.

At USB2U we’ve been supplying custom memory sticks and branded memory sticks for the last 7 years at very competitive prices. Give us a call or complete the on-line enquiry form and we’ll get back to you in a flash!

No one needs to be reminded about the harsh economic climate (or ‘Credit Crunch’) at the moment and it may be that the custom USB flash drive will seem to be costly. Obviously every firm and company needs to consider their expenditure very carefully but it shouldn’t be just about the bottom line of cost. There can be overall benefits arising from using these promotional tools and if a higher expenditure on these flash drives resulted in a far greater return of sales or income, then the money would be justified. Firms need to do everything in their power to appeal to as many potential customers as possible and providing quirky and memorable gifts and products to offer to potential consumers is one of the best way of doing so. If you want to stand out from everyone else, offer people something that no one else can.

One of the best custom USB flash drive products that are available are those that look exactly like a pen. This automatically amuses customers, clients or staff and should increase the opportunity for use. As stated, having a product that is likely to be used time and time again is of great benefit in the world of promotion and marketing and this product does a tremendous job. The custom USB flash drive in a pen shape can be branded extremely easily, ensuring that your logo is available on a whole host of products.

All of this means that no matter what you are hoping to use the custom USB flash drive for, it can be customised to your every wish or desire. Whether it is for home use to make it easier to pick up or recognise when you need it in a hurry or to use as a promotional tool for work, it is a fantastic product. In a time when every purchase should be considered and scrutinised, the benefits that will arise from using customised USB products will continue, offering tremendous value for money for any customer.