A picture paints a thousand words but what if the picture is the word or in the case of these custom USB sticks manufactured in the shape of a word. When considering branded USB memory sticks as a promotional product most people immediately think of a standard factory designed USB stick that has a logo printed on it. These are great, they’re popular and they do a good job in terms of generating interest, and in terms of affinity to the brand printed on it.

Ironically the downside of using standard designed USB sticks is their popularity. So many USB sticks are now being given away that if you really want something that is truly memorable and something that stands out from the crowd then its worth considering a custom USB memory stick. Custom USB memory sticks (also known as bespoke flash drives) are commissioned pieces that are designed and built specifically for you. As such they are unique and exclusive to you and whomever you give them to. You own the design of any custom USB flash drive and they will not be made available to any other customer.

Custom USB Letters

Custom USB memory sticks can be produced in a wide variety of materials and in any 2-D or 3-D shape you want. Recent examples of custom USB sticks include Forklift trucks, Guitars. Eggs, Erasers and Signs but anything is possible.

Using your company’s name as the basis for a custom USB stick also works incredibly well as these examples illustrate. These simple but very effective ideas just work and arguably they work better than a shape or product that could have been designed to represent the brand or company name.

Custom USB Word

The lead times for custom USB flash drives are a little longer at around 4 weeks (this is to allow for the fabrication of the tooling and the custom production) but if you have the time in your project or event schedule then they are worth the wait. The cost of Custom USB flash drives used to be significantly higher than standard models and the minimum order quantities were high at around 1,000+ pieces. Today with increased competition in the market and improvements in mould set-up and production the costs are now only marginally more and the minimum order threshold has dropped to around 200 pieces.

If you are looking for a promotional product that really stands out from the crowd, something that will generate “chatter” and interest in your, your company, your products and/or your news then its definitely worth considering a fully customised USB flash drive.

Don’t worry about having the design skills to develop an idea or concept because good, professional suppliers of USB sticks will have their own experienced in-house design teams who can work on the most basic of ideas and develop a series of mock-ups for you to consider.

If you’re looking for a promotional product or corporate gift then you should give custom USB flash drives serious consideration. Don’t just settle for the all too obvious branded mug, baseball cap, T-shirt, pen or soft toy because they’ve all be done to death already and promotional products need to help your brand stand out from the crowd.

Custom USB flash drives are made to order, bespoke, flash drives that are manufactured in a shape, style and material of your choosing. Typically a custom flash drive is produced in a 2-D or 3-D shape that represents something about your company or your company’s products. So, if your company manufactures forklift trucks you could get a bespoke flash drive produced in the shape of a forklift. Similarly if your company imports fruit you could get a custom USB memory stick produced in the shape of a banana or apple.

Custom USB Forklift

Alternatively if you have invested in an advertising campaign (TV, Press, Radio etc.) then you might want to come up with something that links into the campaign. Orange Mobile for example recently commissioned some brilliant custom USB cartoon characters that were designed around the characters in their TV and poster campaign. The reaction to the memory sticks from their customers and partners has been brilliant and far exceeded their expectations. The sticks themselves also show just what can be done with a little thought and imagination.

The process to order custom USB flash drives is not as difficult as you might think. It’s really just a question of coming up with the idea and then asking our design team to work up some ideas for you. Of course if you have some very fixed requirements (like Orange) then it’s even easier because the flash drives will be designed to match, exactly, the characters.

Custom USB Examples

Once a design has been agreed the factory will produce a physical sample for you to approve. This will be air freighted in from the factory because it’s important that you not only see and feel the sample but that you confirm the material that it’s proposed to manufacture the drive from.

Once the samples have been approved its full steam ahead with the production. The total lead time to consider for a custom flash drives is around 4 weeks from initial contact but this can increase if multiple samples and amends are needed so where you can factor in a little extra time.

As the examples above illustrate custom USB memory sticks can look fantastic and they really do create a level of interest, “chatter” and response that simply cannot be matched by more traditional promotional gifts and give-aways.