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Posts Tagged ‘bespoke usb’

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Planes Trains and Automobiles – Custom Flash Drives

Wednesday, May 26th, 2010

If you’re looking for promotional giveaways or gifts for speakers at a seminar or conference or perhaps you just want to something to liven up a press event or product launch then you can’t really go wrong with a custom USB flash drive.

USB Custom Plane

USB Custom Plane

Flash drives have already established themselves as incredibly popular products in the promotional sector and it’s easy to understand why. There is not really any other product that offers the same degree of utility combined with an ability to pre-load all of your sales brochures, presentation slides and marketing material onto it.

Whilst CD’s and DVD’s have historically been used to load sales material on and they have been handed out at shows and events they just don’t have the same user appeal and whilst they are cheaper they can end up just tossed in the nearest bin. Flash drives on the other hand are still very desirable and sought after and we know from experience and customer feedback that they are kept and used over and over again.

The easiest option is to just get some printed up with your logo or brand and ideally ask the supplier to pre-load your sales data during the manufacturing process or just before they ship them to you if you’re up against it in terms of pulling your material together. There are lots of standard designs and models to

Custom USB Train

Custom USB Train

choose from and they come in a wide range of colours and shapes. Most suppliers will have examples on their web sites of printed or engraved versions they’ve produced for their clients and the majority will happily supply you with samples if you want to see what they look like in the flesh.

Standard printed flash drives are a good option but if you have the time you could consider going all the way and getting yourself some custom (bespoke) memory sticks designed and manufactured. These are surprisingly cost effective to do and visually they can be stunning. There’s no doubt about it a well designed and well produced custom flash drive will set you apart from the competition and get people talking about your company and its products which of course is exactly what you want from a promotional product!

custom usb car

custom usb car

New manufacturing processes and increased competition amongst the factories that produce custom memory sticks has driven down prices, all but eliminated the set-up and tooling costs and improved the lead times. All you need is the “gem” of an idea for your custom USB drive to be developed around. Pretty much any thing is possible as these examples of planes, trains and automobiles illustrate.

If you are interested in getting your own custom USB flash drives produced then give us a call and chat your ideas through with one of our sales team. Our in-house deisgners can work with you to develop your concepts into 2-D and 3-D drawings for the factories to work from and we’ll advise you on the best choice of material and memory size for your partiuclar event/show.

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Planes Trains and Automobiles – Custom Flash Drives

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Fulham To Show Flash And Drive

Wednesday, May 12th, 2010

What a cracking season its been for Fulham FC, their manager and their fans and tonight they have to chance to end the season in some style by winning the Europa League Trophy in Hamburg. They are up against the fancied Atletico Madrid team so its by no means a done deal but Roy and his team must think they are in with a great chance.

Fulham FC Custom USB

Fulham FC Custom USB

The team at USB2U send our best wishes to Fulham FC  and will be backing them to win the match tonight. We are after all a little biased because Fulham were kind enough to place their order for some custom USB memory sticks with us and for this we thank them and we’ll offer our hearty support tonight.

Of course the Custom USB flash drives we supplied (manufactured in the shape of the Fulham FC club badge) will have had little bearing on the team’s performance but it is great to be associated with a winning team. The custom sticks that Fulham ordered clearly went down well as they have been back for more and we can’t help but hope that their continued success on the field will see them come back time and time again.

Of course you don’t have to be a hugely succesful football team to order custom or branded USB memory sticks. Today lots of companies, schools, universities and clubs buy branded memory sticks to help with their brand development, to generate interest in what they do and their products and services and to say “thank you” to customers and staff. Prices for custom sticks in particular have fallen over the past few years and minimum order quantities are now set at at accessible level of 50 pieces so (for printed not custom versions) everyone can afford to order them.

For many the cost of buying branded flash drives is off-set by the savings made in pre-loading  marketing, sales and product material onto the memory stick rather then printing and transporting them to an event or show.

Come on Fulham!

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Fulham To Show Flash And Drive

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Custom USB Flash Drives – Promotional Products Par Excellence

Monday, May 10th, 2010

If you’re looking for a promotional product or corporate gift then you should give custom USB flash drives serious consideration. Don’t just settle for the all too obvious branded mug, baseball cap, T-shirt, pen or soft toy because they’ve all be done to death already and promotional products need to help your brand stand out from the crowd.

Custom USB flash drives are made to order, bespoke, flash drives that are manufactured in a shape, style and material of your choosing. Typically a custom flash drive is produced in a 2-D or 3-D shape that represents something about your company or your company’s products. So, if your company manufactures forklift trucks you could get a bespoke flash drive produced in the shape of a forklift. Similarly if your company imports fruit you could get a custom USB memory stick produced in the shape of a banana or apple.

Custom USB

Custom USB Forklift

Alternatively if you have invested in an advertising campaign (TV, Press, Radio etc.) then you might want to come up with something that links into the campaign. Orange Mobile for example recently commissioned some brilliant custom USB cartoon characters that were designed around the characters in their TV and poster campaign. The reaction to the memory sticks from their customers and partners has been brilliant and far exceeded their expectations. The sticks themselves also show just what can be done with a little thought and imagination.

The process to order custom USB flash drives is not as difficult as you might think. It’s really just a question of coming up with the idea and then asking our design team to work up some ideas for you. Of course if you have some very fixed requirements (like Orange) then it’s even easier because the flash drives will be designed to match, exactly, the characters.

Custom USB Examples

Custom USB Examples

Once a design has been agreed the factory will produce a physical sample for you to approve. This will be air freighted in from the factory because it’s important that you not only see and feel the sample but that you confirm the material that it’s proposed to manufacture the drive from.

Once the samples have been approved its full steam ahead with the production. The total lead time to consider for a custom flash drives is around 4 weeks from initial contact but this can increase if multiple samples and amends are needed so where you can factor in a little extra time.

As the examples above illustrate custom USB memory sticks can look fantastic and they really do create a level of interest, “chatter” and response that simply cannot be matched by more traditional promotional gifts and give-aways.

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Custom USB Flash Drives – Promotional Products Par Excellence

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We’re Getting All Eggcited About Our Custom USB Flash Drives

Friday, March 12th, 2010

Maybe its because Easter is fast approaching or maybe its because they are incredibly cute but our custom USB eggs certainly seem to be hitting the mark at the moment.

The two latest customers to commission these custom USB eggs were Teesside University and the highly regarded video games design and production company Alien After All.

Teesside University Custom USBTeesside University wanted something to bring their student packs to life. The student packs they had produced were themed around “cracking the potential” but in paper format they were deemed a bit flat and boring. The answer was have a bespoke USB Memory stick in the shape of a egg – corny = possibly, memorable = yes! This was then loaded with bespoke course information that students could pick up as they toured the university.

Alien After All are the company behind the design and development of one of the latest Nintendo DSi Games – DoDoGo. The game breaks new territory, it’s a download game packed full of captivating missions, bonus level challenges and promises great fun for gamers of all ages. One of the key characters are the little dinosaur eggs and the custom USB’s commissioned by Alien After All have been manufactured in the shape of the eggs. These are ideal give-aways to support the launch of the game. Expect them to become collectors items of the future so preparing your own little egg treasure hunt might not be a bad idea!

Alien After All Custom USB

Both Teesside University and Alien After All have illustrated just how well a custom USB stick can fit into an overall advertising and marketing plan. All it takes is a little imagination and a little bit of time in your project plan to get them manufactured.

If eggs are not your thing don’t worry because custom flash drives can be produced in pretty much any 2-D or 3-D shape and in a variety of materials. If you are interested then the best thing is to give us a call and talk through your ideas. Our in-house designs team will then work up some concepts for your approval and give you the all-important prices and lead times.

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We’re Getting All Eggcited About Our Custom USB Flash Drives

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Custom USB Solution for Cableduct

Thursday, January 14th, 2010

Custom USB memory sticks look set to be the “big thing” in the promotional USB market in 2010 and one of the companies that’s ahead of the game in the use of a custom memory stick is Cableduct.

This is no surprise really as Cableduct have always been a company synonymous with innovation and design. They have picked up a string of awards for their cable management systems including the 2008 Innovation Award and the Electrical Industry Innovative Product of the Year award in 2009.

What better way then to show off their Cableduct system whilst at the same time providing their customers with the latest product information and pricing than to commission a fully bespoke memory stick manufactured in the shape of their best selling Cableduct system.

Cableduct Custom USB

Cableduct Custom USB

The end result looks fantastic. Not only do Cableduct now have a unique USB memory stick but its been loaded with all of their sales, marketing and pricing material. This is an ideal tool for Cableducts sales team to use during customer visits, to give away at trade shows and exhibitions or to use at any Press Event.

This really is an example of custom memory sticks at their best – the shape really does reflect the company and the company’s product(s), it will have massive customer impact and recall and it will really help to underpin the company’s brand and sales activities.

Creating this custom memory stick was very much a team effort with Cableduct coming up with the idea and concept and the team at USB2U working with them to turn it into reality and then taking care of the data loading for them.

During 2010 we expect more and more companies to place orders for custom USB memory sticks rather than standard “factory designs” that are overprinted. Not only do custom USB memory sticks deliver a “bigger bang for your buck” but the historic minimum order quantities and large set up costs associated with this type of product have all but been eroded. The only real consideration is the lead-time to deliver the completed memory sticks. Where are standard “printed memory stick” can be delivered in around 10-14 days you need to allow around 28 days for a custom memory stick.

If you would like pricing on your own custom memory stick then just give our team at USB2U a call or if you prefer complete our on-line enquiry form.

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Custom USB Solution for Cableduct

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Why Choose a Custom USB Memory Stick

Wednesday, August 5th, 2009

Branded USB Memory sticks are everywhere these days. Given the benefits they offer its no real surprise. But as more and more companies use branded USB memory sticks to promote their products or support their marketing and advertising activities its all the more important to stand out in a crowded marketplace.

Printed or engraved memory sticks that reflect your brand/logo, ideally in a complimentary colour and style can look fantastic and they do make a real impact. But, creating a custom shaped USB memory stick takes you into another league.

Custom USB memory sticks that take their design influence and styling from your logo, products or the market you

custom usb forklift

custom usb forklift

operate in never fail to have an impact way beyond standard USB products. Done well they become real talking points and can be a fundamental part of any advertising or promotional campaign. This novelty factor and appeal can be important in ensuring your hard spent marketing cash is not simply thrown away or tossed into a drawer.

Up until recently custom USB memory sticks were only financially viable if you were looking to order them in huge quantities and even then the initial set up and tooling costs were high and prohibitive for most. But with increased competition, few customers and improvements in the manufacturing process all this has changed.

Today, its possible to provide an economic alternative to the standard USB memory sticks for orders of 100 pieces or more. Custom USB shapes can be manufactured from a variety of recycled and recyclable materials such as PVC, ABS, Silicon and PET. By using these materials the factories have been able to drive down the set-up and production costs without any compromise on quality.

custom usb bride

custom usb bride

In particular, PVC offers a great feel as well as fantastic detail and makes production of 2D and 3D custom shaped USB sticks cost effective. The challenge is really down to the customer to come up with the idea and concept.

The lead-time for a custom USB stick is a little longer than for standard USB sticks that are just going to be printed or engraved so be sure to allow for this. The extra few days (and it should add no more than 1 week to the whole process) will be worth it in terms of impact and “wow” factor.

Recent examples of custom USB memory sticks done well include:

  • USB Brides – to promote a bridal wear catalogue
  • USB Tyres – used at a press launch to promote a new tyre design
  • USB Fork Lift Trucks – to distribute information at a trade show
  • USB Football Crest – for an English Premiership Clubs sponsors
  • USB Guitar – promoted the launch of a Disney game

So, if you are considering a USB memory stick as part of any communication or marketing activity why not go that one little step extra and get some quotes for custom USB sticks.

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Why Choose a Custom USB Memory Stick

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