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10 Good Reasons Why You Should Buy Printed USB Memory Sticks

Posted by USB2U on 16th April 2015 | Permalink

Despite the continued growth in use of cloud based data storage services you can’t escape the fact that USB memory sticks are everywhere these days. Long gone are the dominant days of the CD and DVD. USB memory sticks are now the most popular way to save, store and carry data files. They remain a key business tool for many and they continue to play an important role in the daily life of hundreds of thousands of students.

The rise to dominance has not been quick. The first commercially available memory sticks hit the market back in 2002 and the first generation used the original USB 1.0 standard, they had a typical storage capacity of 16MB and they were typically boring, rectangular “lumps” of plastic – the focus then was on functionality and not design.

Skip forward 13 years and today USB sticks (or flash drives as some people prefer to call them) have evolved into a much more sophisticated product that is available in thousands of different styles, designs, colours. More fundamentally they use the latest USB 3.0 standards, they are fast and by comparison to the first generation products they carry HUGE amounts of data – basic models now have storage capacities of 4GB or 8GB but 256GB are available.

In the midst of all of this development and market growth Memory sticks have also become incredibly popular promotional giveaways. Here are just a few reasons why:

1.     Brand development and brand exposure – Branded USB Memory sticks are a fantastic way to get your brand in front of an existing or potential customer. They’re a popular product and people just like being given them

2.     Content delivery – With the vast amounts of storage on offer they are a great way to deliver content. The data can be passive (PDF files for example) which the user would need to click on to view or interactive for a more immersive experience.

3.     Keepsakes – Branded USB Memory sticks make excellent ‘keepsakes’ and there is a high probability that users will save their own information onto them thus making them a valuable asset with high-perceived value.

4.     They’re pretty cheap to buy – The cost of flash memory (the heart of any USB stick onto which the data is saved) has fallen dramatically over the past few years. As a result USB memory sticks have become a more attractive promotional option for many. If you buy in bulk they’ll cost less than £2 per stick (printed and with data loaded)

5.     There are now thousands of designs and styles to choose from and if none of the “standard” shapes are suitable its relatively easy to get a fully customised (bespoke) solution, you just need to build in a couple of extra weeks into the lead time and be prepared to pay a little more for them.

6.     Fast delivery – delivery times are now as little as 24hrs, which includes the printing of a logo so if you are pushed for a branded solution/gift in a hurry they might be suitable.

7.     The minimum order quantity for fully printed/customised USB drives is only 25 pieces.

8.     CD / DVDs are now seen as old hat and are a technology that few companies now want to associate their brand with whereas USB memory sticks are seen a new, innovative, and to some degree “sexy” and are the “new kids on the block”

9.     The technology that USB memory sticks are built on is well established and is highly reliable.

10.  There are lots of suppliers of branded USB memory sticks in the market today so they are relatively easy to source and the increased competition has kept prices low and quality high.

 

USB2U - Your Trusted Supplier of USB Memory Sticks

USB2U – Your Trusted Supplier of USB Memory Sticks

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Fifty Shades of Grey Promotional USB Sticks

Posted by USB2U on 12th February 2015 | Permalink

Have your cravings for promotional USB sticks have been left unquenched. Are you feeling just a tad frustrated and still searching for the right model? Perhaps you’re not quite sure what you need or what would be good for your brand and you just need gently leading in the right direction.

Perhaps it’s just a case of whipping up your enthusiasm for these fantastic promotional products – the pricing won’t leave your scarred and you certainly won’t be tied up in any long term contract if you buy from USB2U.

Most of our customers, with little encouragement love the service they get and come back to us screaming for more – can we tempt you?

Our most popular product is the Twister model and whilst it comes in a huge range of colours some of our personal favourites are the range of blacks and greys – hence the fifty shades of grey of course (what else were you thinking it might be!).

50 Shades of Grey Twister USB Sticks

50 Shades of Grey Twister USB Sticks

The Twister (or swivel as some people call it) is a great little performer because it has no cap to lose, it can withstand a huge amount of punishment and it looks great printed or engraved with a logo. We carry them in stock in the UK and we can typically print and deliver them (with your branding on) in as little as 24hrs – we work well under pressure so if you do need your promotional sticks in a hurry please give us a call.

We think all of our flash drives look better handed out in a matching gift box and we have lots to choose from in a price range that goes from “free” (our plain white standard boxes are free) to top of the range premium glossy white printed gift boxes and printed presentation tins with laser cut custom foam inserts. Again, these are held in stock by us in the UK and we can print these (in-house) and deliver them with your USB sticks in the same 24hr timeframe.

Whatever your event or campaign is this year it’s time to drop your inhibitions and get a little more adventurous and order up some flash drives with your logo on. If you’re still a little unsure then rest assured because with USB2U you’re in safe hands. Honest.

Printed Tin Boxes for USB Sticks

Printed Tin Boxes for USB Sticks

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Tins aren’t what they used to be – Well at least not USB ones!

Posted by USB2U on 10th February 2015 | Permalink

There was a time when a presentation tin box for a promotional USB stick was a pretty bland affair but times they are a changing!

There are two main factors are at play here:

  1. More and more companies that buy USB memory sticks to give-away (for whatever reason) are understanding that you get a much more positive response if your package your sticks rather than just give them out without any thought about how they are presented. It’s pretty easy understand why this might be the case – after all how many of us hand over birthday presents or Christmas presents without 1st wrapping them up or at the very least putting some effort into their presentation. Gifts (even corporate promotional gifts) handed out in pretty/attractive packaging look better, they generate a better response and they provide another medium onto which to promote the companies brand.
  2. Print technology has advanced in leaps and bounds over the past few years. Today it’s relatively simple to print across the full surface area of the USB presentation tins and the price to do this has dropped markedly. The results, as you can see from the images below, are fantastic and really do lift the overall impact of a simple USB stick.
Printed Tin Boxes for USB Sticks

Printed Tin Boxes for USB Sticks

So, if you are thinking of buying promotional USB flash drives anytime soon it is definitely worth chatting through the options for packaging and in particular our metal presentation tin gift boxes. Not only can we now print in full colour (with print bleed right to the edge of the lid) but we can custom cut the foam insert to match any model of drive.

Of course it’s not just tins we offer so if tins are not your thing but you want a gift box then check out the extensive range of options we offer on our website. Pretty much all of them are held in stock in our UK warehouse and most (including the tins) can be printed and delivered in as little as 24hrs (you’ll pay a little more in rush fees for any “rush service”).

Remember we offer free samples (not with your own logo on but samples of our tins and boxes) so if you’re not sure which works best for you just ask and we’ll pop a sample or two in the post.

Printed Tin Boxes for USB Sticks

Printed Tin Boxes for USB Sticks

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Can you get Cheap USB Photography Bundles (boxes and sticks)

Posted by USB2U on 9th February 2015 | Permalink

The short answer to this question is of course yes. There are plenty of companies that will supply cheap USB memory sticks and gift boxes to professional photographers and if price is your only criteria for making your buying decision then it’s unlikely you’ll buy from us at USB2U.

Arguably it’s the same in the Professional Photographers sector – there is always someone with a camera who is willing to offer a cheaper wedding day package or portfolio shoot and again if price is the only determining factor then that’s fine, isn’t it?

From our perspective we’re simply not interested in a “race to the bottom” in terms of quality and price. We’ve been selling promotional USB memory sticks since 2003. We sell millions ever year to thousands of customers around the world and any cursory inspection of our company accounts will testify to this. We don’t make exaggerated claims about our company or our products instead we prefer to let our customers be our advocates and ambassadors – see our 2,500 + reviews on TrustPilot.

Why is this relevant? Well, if you’re a professional photographer then your might be interested to know that a couple of years ago we extended our range to include a number of products aimed specifically at your sector (general professional photographers, specialist wedding photographers and videographers). We put a lot of time and effort into carefully sourcing a range of top quality USB sticks and matching gift boxes and from day one we set out to make sure that the USB bundles that we sold were very different from the standard promotional products we’ve been selling for years.

We’re not knocking our standard promotional USB Flash Drives (after all that is what we sell the most of) it’s just they are a different product. They might not look like it from the outside but promotional USB sticks are freebie “giveaways” and their performance, specification and prices reflect this. More often than not they’ll find their way into a bin or the bottom of a drawer within a couple of months. They are not and should not be compared to the higher quality products we sell to professional photographers.

All of the USB sticks in our photography bundles have upgraded high specification components; upgraded controller chips, upgraded memory and upgraded capacitors and we offer them with a full 10-year warranty.

To the best of our knowledge (and bear in mind we’ve been in this market the last 12 years) you cannot buy high quality 64MB, 128MB and so on. In fact you can’t really buy high quality flash below 4GB these days so if you’re a photographer and you’re being offered this type of product you need to be asking some very serious questions about the validity of any “quality” statements that accompany them.

Our bundles start at 4GB. We do this not because we want to charge more money for the product and force you to buy more expensive sticks but because we know that anything below 4GB is going to be made using “promotional” standard flash. Put simply our brand and reputation means too much to us to sell you cheap, inferior promotional products and we hope your brand and reputation equally means as much to you and that you’ll invest wisely in your USB presentation packs (boxes and sticks).

Wooden USB Sticks for Professional Photographers

Wooden USB Sticks for Professional Photographers

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That’s it – China is now Closed. USB2U will continue to supply throughout CNY

Posted by USB2U on 2nd February 2015 | Permalink

Although we’re still a couple of weeks away from the day itself the impact of Chinese New Year (CNY) starts to really hit from today. The Year of the Sheep, Ram or Goat (take your pick because depending on who you talk to its referred to as one of these) is officially on the 19th February but understandably the factories that produce promotional USB flash drives want to stop taking orders well in advance of this day.

For the vast majority of factories today is that day. From 4pm today the shutters effectively come down and no new orders will be accepted. What this means in practice is that any orders placed after today will not start shipping from China until March with delivery likely to be around the 4th March at the earliest. If you need promotional USB flash drives before the 4th March (and even this is going to be tight because of the backlogs that build up) then you are strongly advised to find a local supplier that can fulfil your order from their own stock.

At USB2U we’ve lived through the impact of Chinese New Year for over a decade now and we’re as prepared as we could possibly be. We’re carrying lots of stock in the most popular ranges and we have them across a wide variety of memory sizes. We’ve increased our capacity to accommodate print, engraving and data-loading jobs in-house and we’ll be offering our usual 24hr and 72hr rush service throughout the CNY holiday period.

We’ve also bumped up the amount of packaging and accessories we have in-house so not only can we continue to supply printed USB sticks but we can continue to offer a wide range of printed packaging, lanyards, keyrings and other accessories. We know we’re in for a tough few weeks and we’re expecting to be putting in some long hours across the team here but fundamentally we don’t want to let anyone down.

We know we’re going to get the last minute panic calls from customers that have been let down by other suppliers who have underestimated the impact of CNY and that’s fine but we will be giving priority to our existing customers but where we can we’ll do all we can to accommodate everyone.

The best advice we can offer if you do find yourself in need of some last minute drives with your logo on is to call us and speak to the team. The situation over the next few weeks is going to be very fluid but by talking to us we can advise on stock availability and our capacity to print your order.

Cheap Flash Drives

USB2U Suppling USB Flash Drives Thoughout Chinese New Year 2015

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Don’t sleepwalk into the Branding of your Promotional USB Memory Sticks

Posted by USB2U on 14th January 2015 | Permalink

It’s all too easy when you’ve been tasked to source some USB memory sticks with your logo on to just go for the most popular type of USB stick (the capless twister model), choose a standard colour (most often black) and then get your logo printed on one side of the stick. Easy, job done.

Of course there is nothing wrong with go down the same path as everyone else and let’s face it no-one ever got fired for buying the “safe option” BUT will the safe option really be the best thing for your brand, your company and you specific campaign or initiative. Why not throw off the shackles or at the very least loosen them a bit and think outside of the box. After all there are hundreds of different flash drives on the market to choose from and most can be branded in a variety of ways and all of them can be presented in a range of different packaging options – the variations are almost endless.

Maybe that’s the problem. Does too much choice lead to indecision, fear and delay. Perhaps it’s just easier to go down the path of least resistance and buy a simple black twister just like everyone else. Arguably its “only a memory stick” so why bother spending too much time on the decision – just get it done, cross it off the to-do list and move on.

Branding ideas for USB Memory Sticks

Design Ideas for Promotional USB Memory Sticks

The counter argument is that your brand is one of the most valuable assets of your business and how you present and position your brand is therefore incredibly important. Brands have a personality and are the face of your business and you should do everything you can to ensure that any piece of marketing that carries your brand (or logo) dovetails into the values your brand represents. These will have been hard won and developed over a long time and adherence to your companies brand guidelines and values is critical. You might be happy just buying a simple black twister USB stick but ask yourself if your brand manager would be.

Our advice is don’t sleepwalk into your flash drive branding and buying decision. If it’s too hard or you don’t have the time yourself then let us help. It’s what we do, we know what’s available in the market, we know how products can be printed or engraved and we have a pretty good eye for what works with any given brand or design. WE don’t charge for this, we do it in-house and we’ll simply play back to you a range of different options for your consideration. There is no obligation to buy.

Custom USBs delivered to you in a flash from USB2U

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Chinese New Year 2015 will Create a 5 Week Black Hole

Posted by USB2U on 7th January 2015 | Permalink

February 19th 2015 might be the official day for the start of the Chinese New Year but the impact of New Year holiday on the supply of promotional USB memory sticks will last significantly longer than just one day!

The year of the Goat (or sheep depending on your own personal interpretation of the Chinese Animal Zodiac charts) will, for many workers in China, usher in the start of a 2 week holiday that combines New Year festivities with the Spring Festival. It’s a period for families to reunite, to spend time together and to celebrate. There will be plenty of fireworks, plenty of food (in particular fish which is believed to bring wealth in the coming year) and loads of red decorations and lanterns (the colour “Red” is strongly associated prosperity.

The strong desire for families to reunite during this period in a country as vast as China throws up all sorts of logistical challenges and the travel networks become incredibly busy with people spending hours/days trying to get home to the provinces.

In previous years the New Year holidays have resulted in the factories that manufacture promotional and electronic goods like USB sticks closing for a few days but this year the closure period is longer and the “wind down” and “start-up” periods are considerably longer!

The net effect of this is that there will be a period of 4-5 weeks when it will be impossible to get any orders for promotional USB memory sticks shipped out of factories in China. The last day for new orders for many will be the 5th February but the earliest these will then ship from China to the UK will be the 4th March. Even when shipments do start again the factories (and transport networks/couriers) will have to handle a significant backlog of orders that will cause more delays and the inevitable chaos that comes post Chinese New Year!

Our last day for new orders at USB2U is the 26th January (this is for orders that have to be with you before the start of Chinese New Year). Orders placed after this date will arrive around the week commencing 9th March! Clearly this is a huge break in what is normally a very slick and quick supply chain so our advice is to get your orders in now!

To try and deal with the inevitable chaos that ensues every year we will carry lots of USB Memory Stick stock in the UK which we can print (or engrave depending on the product) and which we can deliver in as little as 24hrs (worldwide).

 

Chinese New Year - USB Sticks

Chinese New Year – USB Sticks

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Chinese New Year WILL disrupt supplies of Promotional USB Flash Drives – Please Plan Ahead

Posted by USB2U on 31st December 2014 | Permalink

We say it every year and every year we give the advice a little earlier because every year, without fail, Chinese New Year has a huge impact on the supply of promotional products like USB flash drives.

Don’t get confused, we’re not talking about the 1st of January which starts off the New Year on the Gregorian calendar that most of us use. No, we’re talking about Chinese calendar and in 2015, according to this calendar; New Year is on the 19th February!

The date that New Year is celebrated changes every year because it’s based on the Chinese lunar and solar calendars but it always falls somewhere between late January and mid-February. In 2015 it’s particularly late (in 2014 in was on the 31st January) and it will be the Year of the Goat (every new Chinese year is marked by an association with a zodiac animal).

Chinese New Year 2015 - USB Memory Sticks

Chinese New Year 2015 – USB Memory Sticks

Why is Chinese New Year an issue for us in the UK? Well if you’re a buyer of promotional products then it’s vital you understand the impact Chinese New Year has on the supply chain of promotional goods into the UK (and the rest of the world). Pretty much all promotional products are manufactured to order by factories in China and the finished items are then air-freighted in in a matter of days. Outside of New Year everyone gets used to lead times of 7-10 days but during the annual Chinese New Year “shut down” the lead times can be as much as 6 weeks or more!

So, if you have a sales event, a marketing campaign or a trade show scheduled for February or March 2015 and you are planning to use promotional items like USB flash drives then to make sure you get them you need to order them early!

Problems develop because China takes its New Year celebrations very seriously. We’re not talking about a 1 or 2 day break but rather a 2 week shut-down! Factories and offices close, couriers stop working and pretty much everything comes to a standstill. Employees travel thousands of miles to be with their families for the duration of the holiday and for once all things work related take a back seat.

In practice what this means is that everyone rushes to place orders on the factories before the holiday starts so the factories will typically impose a “last order day” around 2 weeks before the start of the New Year. This allows them to process all orders and get them shipped before they close. On their return to work 2 later they then face a huge backlog of orders and it can take several weeks before things are up and running smoothly again.

It’s the same with the International couriers and freight handlers – the closer it gets to the 19th February the more likely it is that it won’t go anywhere for 2 weeks.

Our advice and it’s the same every year is to plan ahead, get your order(s) in early and remove the stress from your life. If you do leave things too late then you’re going to have to find a local company that carries blank stock and has the capability to brand it up for you. Unfortunately , very few companies carry blank stock of flash drives in the UK and when they do the stock tends to be limited to a couple of standard models and memory sizes and your choice of colour will be limited.

At USB2U we’ve been supplying branded USB flash drives since 2002 so we carry the scars of past Chinese New Year’s! Because of this we always buy in lots of blank stock so if forward planning is not your forte give us a call.

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Kick off your 2015 Sales & Marketing Drive with Promotional USB Sticks

Posted by USB2U on 29th December 2014 | Permalink

Now that the Christmas festivities are finally behind us its time to start to focus on plans to push your business forward in 2015. For any business looking to grow there are some key areas to focus on and these include developing your brand, getting your on-line presence right (including your Social Media profiles) and coming up with clear and cohesive plans to drive your sales. All easier said than done of course!

Interestingly promotional USB flash drives have regularly been used by companies, large and small, to achieve all of these primary objectives so if you’ve never thought of using them in your own company then perhaps 2015 is the time to give them some serious consideration. With prices falling and memory capacities increasing there really has never been a better time to buy.

For less than £2 – £3 per USB stick (each fully branded with your company logo) they can be pre-loaded with tons of information about your company and the products and services you sell. They can carry videos, product sheets, price lists, dynamic links to your website and your Social Media sites (Facebook, Google +, Twitter etc.) and much, much more. With a typical 4GB to 8GB of space to play with on your average promotional USB stick there is not going to be any shortage of storage space but even if you did find you needed a 16GB stick you’re typically only talking about an extra £1 or so!

Top Quality Promotional USB Memory Sticks from USB2U

Top Quality Promotional USB Memory Sticks from USB2U

Of course the benefit of extra storage space on any promotional USB stick is not so much about what you can pre-load onto the stick before you give it away but it’s about giving your customers (and prospective customers) something they want to hang onto and use. Arguably the larger the USB drive the more likely it is to be kept by the recipient and used again and again to store and carry their own data on.

In terms of brand development giving away a much sought after promotional item with your logo on is a great idea and if you give away a USB stick that is stuffed with lots of useful information and has spare capacity for the user (so you get the benefit of repeated brand exposure) you really will help to give your sales a well needed boost.

Of course they are not a panacea for any fundamental failings in your business offerings and positioning but for many companies they are a key part of their annual sales and marketing strategy and have been for many years!

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If you’ve Still Got Budget to Spend in 2014 – We Can Help

Posted by USB2U on 19th December 2014 | Permalink

Time is ticking and if you work for a company, university or local authority and you’ve got money left in your budget to spend this calendar year then you’re going to have to get a move on and use it. It’s not unusual for budgets to be allocated on a yearly basis (on a calendar year) and typically such budgets are granted on a “use it or lose it” basis.

If this sounds like you then we’d love to help you spend your money. Our core products (Promotional USB Memory Sticks and Promotional Power Banks) are incredibly popular and can be used to support all manner of sales, marketing and educational activities. So, if you have cash left to spend then investing it now in our products rather than losing it would be a sensible decision.

We can work with you in one of two ways:

  1. We can take your order and invoice you before the end of 2014 and then deliver your USB sticks and/or Power Banks as and when you need them. We can even send them out to you in batches with different branding on each batch to reflect different activities you might want to use them for in 2015. Whether you pay for them in 2014 or on 30-day terms (meaning you’ll pay in 2015 but from your 2014 budget) is entirely up to you.
  2. We can take an order from you now and we can print, deliver and invoice your order before then end of this calendar year. We know for some companies it’s critical that goods are actually received within the budget period to allow the budget to be used. Not a problem. Even at this late stage (19th December) we can still print and deliver a wide range of promotional products before the end of the year.
USB Rush Order for 2014 Budgets

USB Rush Order for 2014 Budgets

If this is something you want to do them given the date it’s critical that you get in touch with us as quickly as possible. We are open all through the holidays (with the exception of 24th and 25th December) and we’ll still be offering our “next day” Rush Service throughout.

Don’t worry if your haven’t got all of your artwork and data files ready (assuming you need your USB sticks data-loaded) because our in-house design team can sort all of your artwork out for you and we can data-load right at the last minute (just before we ship your order).

USB2U – we do last minute .com

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