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Archive for the ‘Promotional USB Drives’ Category

Buying Cheap Promotional USB Flash Drives

Thursday, March 20th, 2014

It’s understandable in today’s economic climate to make sure when you’re buying promotional USB flash drives that you do your research and get the best possible price you can for the flash drives you buy. So cheap is best right? The answer is “not necessarily”.

The problem with just using cheap as the benchmark against which you make your buying decision is that it can mask all manner of other issues and the potential problems of buying “cheap” can include but are not limited to damage to your brand and reputation. Ironically often the exact opposite of what most companies are trying to do when they hand out promotional products.

USB2U for Promotional USB Flash Drives

USB2U for Promotional USB Flash Drives

If all promotional USB memory sticks were manufactured to the same specification and all suppliers took the same degree of care and responsibility in the supply of your order then a decision based on price would be reasonable. But, buying promotional USB flash drives is not, for example, like buying a Samsung TV of a particular model where you know exactly what you’re buying because every reseller is selling exactly the same product and you can read not only the reviews on the product but on the supplier as well!

Instead buying flash drives is a bit like entering a minefield – one wrong step and you could be looking at a very costly mistake.

Why is it so difficult? Well the fundamental problem is that although lots of USB sticks look exactly the same on the outside it’s what is on the inside that is important. Buy cheap and you’re likely to get something that looks pretty good but inside the shell will be cheap components (cheap flash memory, cheap controller chips and a cheap capacitor) that are likely to fail or will have very slow read/write speeds and might even be masked (this is an expression used to describe flash drives that have been “adapted” to make a 128MB chip look like a 4GB chip).

Over the 12 years or so we’ve been selling flash drives we’ve heard our fair share of horror stories and our advice is simple:

  1. Buy local because at least this way you can check out the supplier, you can read reviews on their service, you can spend a couple of £ and find out who’s behind the company and if things do go wrong then at least you have some recourse in law (in a jurisdiction you are familiar with).
  2. Get some assurance from your supplier on the type/quality of the components used inside their USB sticks (get this confirmed on the order as well as just the memory size).
  3. Read the terms and conditions of supply and ideally don’t part with any money until your USB sticks are ready to ship – if you have a good credit record then ask for payment terms. This way you’ll get your USB sticks before you have to pay for them and you can make sure they are exactly what you were expecting.
  4. Read the reviews sites and see what other customer are saying about the suppliers you’ve contacted.
  5. Check the length of any warranty and be clear about the process to invoke any claim under the warranty.

Yes the price is important but so is your brand so make sure you are buying from a supplier that you feel comfortable trusting your brand and your company’s reputation to.

 

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Buying Cheap Promotional USB Flash Drives

Looking for a Good Young Enterprise Idea? – What About Promotional USB Memory Sticks

Wednesday, February 26th, 2014

This year there will be around 250,000 students participating in the Young Enterprise programme. At some point they’ll all be at that tricky point when they’re trying to come up with that “killer” idea that will ensure the success of their initiative.

No doubt they’ll all have been glued to the latest episodes of Dragons Den and a few of them might have poured over copies of Richard Branson’s and Alan Sugar’s autobiography to get some insight into what makes a successful entrepreneur tick.

But when it comes down to it having that “gem” of an idea is what’s needed to get you started and then it’s all about execution, teamwork and enthusiasm.

One option for any Young Enterprise team is to consider selling promotional USB memory sticks – these are USB sticks that carry a company’s brand or logo and optionally also have data-files pre-loaded onto them.

Promotional USB memory sticks are incredibly popular at the moment because they’re so easy to use, they’re small, portable and they come in a great range of styles and colours. Millions are sold every year to businesses that use them as a give-away to prospective customers at shows, exhibitions and events. Typically businesses will pre-load the USB sticks with sales brochures, presentation files or media files before they are handed out – this way they can offset the cost the USB sticks by saving they make by not printing their sales collateral.

Because of their popularity there are lots of opportunities for a Young Enterprise Group to sell promotional USB memory sticks including selling them to their fellow students, selling them in the school shop and to teachers, lecturers, parents and friends. They can be sold (pre-loaded with photographs) following school sports days, award ceremonies, stages plays and musical performances.

The primary target has to be local businesses – use your “local” knowledge and your networks and any contacts parents of the group might have. If this is just too big a leap then just target he school and gets some USB sticks produced with the school logo or crest on and sell them through the school shop.

Finding a supplier of USB sticks that is supportive of an Enterprise Initiative will be key. Ideally you need to identify a supplier that won’t demand payment up-front (This way you’ve got around a month to sell some before you have to pay for them and you won’t have to deal with one of the big headaches of starting a business and that’s cash flow!)

Promotional USB Wristbands for a Young Enterprise Scheme

Promotional USB Wristbands for a Young Enterprise Scheme

USB2U have been supplying branded (and unbranded) USB memory sticks to Young Enterprises participants for a number of years on the following terms:

  • Free design support using their team of in-house designers. So, if you’ve got an idea but need someone to bring it to life then just chat through your requirement and their designers will weave their magic on their Apple Macs
  • Free Print Set-Up and Origination. When you order printed USB memory sticks it’s typical to get charged for the artwork to be “set-up” before the sticks are printed but for Enterprise Groups these fees are waived.
  • Free Lanyards (neck straps) – these come in a variety of different colours and are available with every order.
  • Discounted packaging and gift box options
  • 30-Day trade terms on all orders. You won’t have to pay for your branded USB memory sticks until 30 days after delivery! (to qualify the order needs to sent to your school or university)
  • Wide choice of styles and memory sizes and you can select different colours and sizes in a single order.

If you think branded USB memory sticks might be suitable for your Enterprise project then get in touch with USB2U – you can email, pick up the phone (it’s a Freephone number so you won’t have to pay for the call), fill in the on-line quote form or “chat” to the team in real time using their web based chat system!

Promotional USB Flash Drives for Young Enterprise Schemes

Promotional USB Flash Drives for Young Enterprise Schemes

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Looking for a Good Young Enterprise Idea? – What About Promotional USB Memory Sticks

Printed and Promotional USB Sticks – A Roller Coaster Ride

Thursday, February 20th, 2014

No, this is not about the challenges of finding a reputable supplier of promotional USB memory sticks but instead it’s about the changes taking place at theme parks around the world and how USB sticks are now likely to be offered to you at the end of your rides/visit.

Visit any theme park and you’ll quickly discover that your picture is worth a small fortune (it has to be given the price you’re asked to pay for photos at the end of each ride).  Let’s face it when you visit a theme park it’s almost impossible to avoid having your photograph taken whilst you’re scared out of your wits on an extreme “thrill” ride or whilst you’re getting soaked on the log flumes and water slides

The savvy theme park operators know that these photos, as embarrassing as they are, make brilliant souvenirs and of course they’re a great reminder of a fun packed day spent with family and friends. As a parent “pester effect” at the end of each ride as you’re corralled though a gift shop and photo booth can be irritating but the photos are a great source of revenue to the theme park operators.

USB Sticks Enjoying a Day Out at a Theme Park

USB Sticks Enjoying a Day Out at a Theme Park

If you’re tempted to buy any of the photographs then there is the hassle of carrying them around with you all day (and keeping them dry and flat). Some theme parks have a facility where you can order them at the end of each ride and pick them up on your way out. Handy.

It’s been possible (from some of the theme parks) to buy a portfolio of photos at the end of your visit on a CD or DVD and recently, some of the larger and more “switched on” theme parks have introduced an option to buy the ride photographs on a printed USB memory stick. This is a great idea because it’s far easier and a lot more convenient to carry around a small USB flash drive with you as you go around the park. Then, at the end of each ride if you see a photo you like you can simply hand over your flash drive and get the images copied onto it! There’s even scope to combine an admission of “fast pass” wristband with a USB stick – a USB wristband!

The benefit of buying digital copies of the snaps is that they are easy to print off on your own colour printer and just as easy to upload to Social Networking sites like Facebook, Twitter, Pinterest and Tumblr. Of course you can do this with your smart phone but it’s a bit tricky taking a “selfie” as rocket around a thrill ride and you’re pulling several “G’s” in a tight turn!

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Printed and Promotional USB Sticks – A Roller Coaster Ride

Data Loading on USB Flash Drives – An Evil Necessity

Friday, January 17th, 2014

One of the primary reasons that so many companies are using promotional USB flash drives is because they are looking for a simple, easy and convenient way to distribute lots of information to their customers (or prospective customers). Whether it’s information on new products, pricing, seminar or conference notes, video presentations or any mix of these then USB drives that are pre-loaded with the data are a great solution.

CD’s and DVD’s used to be the preferred option but so few laptops and desktop PC’s now ship with a CD/DVD player that it’s a risk relying on people being able to use these. Arguably with the shift toward tablets (most of which don’t have USB ports) the same issues apply to USB sticks but most people still have a PC or laptop at home or work and all of these will have a USB port.

The other benefit of handing out a USB drives with your data pre-loaded onto them is that flash drives have a high perceived value (much higher than a CD or DVD) and as such people like being given them and that in turns help them to build a bond with any brand printed onto the drive. If you hand out flash drives with spare capacity on (and this is typically always the case) then you’re giving something away that has on-going use after your data has been read. This in turn means your flash drives (with your brand printed on them) will get repeat usage and your brand will get repeat exposure.

USB Data Loading Services from USB2U

USB Data Loading Services from USB2U

The real headache is how you get the data onto the USB flash drives before you hand them out! Often files, video and presentation notes are not ready to load until right at the very last minute and if this means you have to load the data yourself then in could take hours and in some cases days! Transferring 1GB of data from your PC could take 10+ minutes per drive – multiply this by say 500 and you can see the challenge!

By far the best way is to get your promotional USB flash drive supplier to data-load them for you. Typically they will have industrial data loading machines that will bulk transfer the files to multiple drives (each machine usually has a “master slot” and can copy the data to up to 20 USB drives in the same time that you could copy one!).

Most suppliers offer this service free of charge for up to 200MB of data but the charges for larger data loads are only pennies – it’ll be the best money you ever spend. No one in their right minds would voluntarily opt to data load their own USB sticks one at a time on their PC.

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Data Loading on USB Flash Drives – An Evil Necessity

Buy Your Promotional USB Sticks Now Whilst Prices Are Cheap

Tuesday, December 3rd, 2013

If you’re looking to buy promotional USB memory sticks for use in early 2014 then you might want to think about buying them now.  The reason is simple – they’re cheap at the moment but the current dip in prices is unlikely to last.

We’ve been supplying promotional USB sticks for the last 11 years and we see a fall in prices around this time every year and every year we advise customers to take advantage of the opportunity to buy early and save themselves a chunk of money. For budgetary reasons, sign-off reasons and because it just seems too early, many customers cannot commit to buy and understandably some sceptics think we’re just trying to drive sales (which of course to some degree we are).

The reality is that December always sees factory prices fall – it’s because it’s the “quiet period” when flash products for Christmas goods have already been manufactured and sold and it’s a few weeks ahead of the Chinese New Year when prices rocket because of the China “closedown”.

Promotional USB Memory Stick Prices Set to Rise

Promotional USB Memory Stick Prices Set to Rise

This year the impact on prices is even more pronounced because USB memory sticks and flash memory are traded in US Dollars ($) and at the moment the USD ($) is falling against the GBP (£) – over the last couple of months its dropped nearly 10% against the GBP (£) which has a direct impact on the price paid for Promotional USB Memory Sticks.

By way of illustration you can currently buy 500 x 8GB promotional USB sticks for well under £3.00 per stick!! To be clear that includes the printing (or engraving), a dataload and a simple white gift box for each USB stick. There are no other “hidden” costs of delivery costs. Less than £3.00 each for an 8GB USB Stick!

History suggests that between now and late January the core price of USB sticks will increase by 10% and of course if the USD ($) recovers then this could add another  5% – 10%. So, worst case the 500 X 8GB sticks could end up costing another £300 more in 4-6 weeks time.

So, if you can buy your promotional USB sticks now, or at least get your order in now then not only will you save yourself a few pounds but you won’t be rushing around at the last minute (in the midst of all the Chinese New Year madness) trying to find a supplier that can deliver the sticks you want, when you need them and for the budget you have.

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Buy Your Promotional USB Sticks Now Whilst Prices Are Cheap

Promotional USB Flash Drives in Tins

Monday, December 2nd, 2013

How many of your will be handing out your Christmas gifts this year in the plastic carrier bags you were given by the shop you bought them from? Perhaps you’ll throw the carrier bags away and just leave then (unwrapped) under the Christmas tree or maybe you’ll hand them out (unwrapped) on the day itself – not for you the “frippery” of gift wrap. After all it’s a waste isn’t it and think about the impact on the environment of all the wasted wrapping paper, gift tags and sellotape!

Seriously though wrapping up the gifts and then seeing the pleasure on people’s facing when they first try and guess what they’ve been given and then finally rip off (or in some cases carefully remove) the paper to reveal their gift is one of the biggest parts of Christmas day. It just wouldn’t be the same if the gifts you’d carefully selected were just handed over unwrapped – your family and friends would think you didn’t really care and it would take the edge off the whole “gift giving” experience.

We’ve grown up expecting gifts to gift wrapped and for some degree of thought and effort put into how they are wrapped and presented. It’s not just Christmas either but it’s one of those “rules” that applies to Birthday’s, Wedding’s, Anniversaries and so on – we expect (rightly or wrongly) our gifts to be gift wrapped or at the very least for some level of thought to have been put into how the gift is handed over.

Promotional USB Flash Drives in Gift Boxes

Promotional USB Flash Drives in Gift Boxes

The same basic principles apply if you’re a company that is handing out promotional gifts – yes, there will always be the anti-packaging and pro-environment lobby but the reality is that gifts given out it a gift box or some form of packaging are typically better received. They play into our psyche of expecting a gift to be wrapped and they get a better reception, they engender stronger feelings of “warmth” and they create a stronger emotional bond to the brand of the company that is giving away the gift. Considering that the cost of a decent gift box or gift wrapping will only a small amount to the overall cost of giving the gift then its money well spent.

In the case of promotional USB flash drives (one of the most popular promotional gifts over the past few years) there are lots of packing options including printed gift boxes and printed tins. All of these are supplied with custom foam inserts for the USB flash drives to sit in and all of them really help to raise the impact the USB drives make when they are handed out – judge for yourself from the examples shown on this page!

Promotional USB Flash Drives in Gift Boxes

Promotional USB Flash Drives in Gift Boxes

If you’re looking to giveaway promotional USB Flash Drives for Christmas or anytime for that matter then do think about how you’re going to warp, box or present them – it will make a big difference to how the “gift” is received.

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Promotional USB Flash Drives in Tins

USB Gift Boxes to Die For

Tuesday, August 27th, 2013

There’s an old saying that goes something like “don’t spoil ship for a ha’p’orth (half a pennyworth) of tar” which basically means don’t spend a lot of money on a project and then go and spoil it by cutting corners.

Sadly we often see this in the world of promotional USB memory sticks – the majority of the printed or engraved USB sticks we supply are delivered “in bulk” which typically means they are supplied in individual clear polythene bags or simple plain white cardboard boxes. Arguably this is fine if they are then going to be handed out to passers by at a trade show or given out at a school (pupils aren’t often that bothered by packaging). But if you’re handing them out to VIP clients, paying attendees at a seminar or conference or to journalists at a press event then you really do need to think about how you are going to package them.

A good quality USB gift box that is either printed or engraved with a logo/message adds massively to the drama and theatre of handing out the USB sticks – the overall package looks better, it looks complete and it looks like some thought has gone into not just the USB stick but the whole package. The more impressed people are with their “gift” the more they’re going to appreciate it, the more they are going to remember it (and who gave it to them) and the more they are going to use it.  Surely this has to be the objective you had in mind when you set out to give away USB sticks in the first place!

Printed USB Tins

Printed USB Tins

There are loads of great looking USB gift boxes available now and they don’t add much to the overall cost so there’s no excuse for at the very least checking out the options. Some of the more popular gift boxes are large white glossy boxes with a black custom foam inlay (printed in full colour) and tin gift boxes, again also printed with a logo on the lid.

These add a real “wow” factor and also protect the USB stick in transit.

Printed and engravbed USB Gift Boxes

Printed and engravbed USB Gift Boxes

If you’re a professional photographer and you’re planning on making the move to USB sticks from CD’s and DVD’s then packaging is going to be very important to you because you operate in a visual world and the USB stick needs to be an extension of your brand and personality. Fortunately there are lots of packaging options for you to choose from including some very smart engraved wooden USB gift boxes (with various foam and straw insert options) and some classy looking black engraved gift boxes!

All of these are available from USB2U and all of these will really help to lift the impact of your brand when you hand them out.

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USB Gift Boxes to Die For

Advice for Buying Branded USB Memory

Wednesday, July 31st, 2013

Branded UBS memory sticks are an excellent way to promote your business, to support the launch of a new product(s), to distribute important news and/or press releases and finally to build brand awareness and customer loyalty.

There are lots of promotional products on the market to choose from including popular products like pens, cups, bags etc. but they simply don’t offer the same level of perceived value and usefulness. Don’t just take our word for it because there are plenty of surveys available (including one from the highly regarded BPMA) that put USB sticks at the top of peoples most wanted list.

If you’ve decided promotional USB sticks are for you then there are some basic rules to follow when buying them:

  1. Take time to choose a USB stick that will work with your brand: There are hundreds, if not thousands of different styles of USB memory sticks to choose from. Most are manufactured from plastic but they are also available in metal, cardboard, wood and some are trimmed with leather.

    The most popular types tend to be “cap-less” with one particular model – “The Twister” dominating the market.

    Photographers tend to choose more “upmarket” wooden or leather drives whilst lots of conference organisers choose dual purpose products like USB writing pens and USB paper clips.

  2. Memory capacity: The general rule is to buy the largest capacity you can afford (unless you plan to simply hand them out like sweets at a show).

    If you want people to hang onto your USB sticks and continue to use them then you need to make sure there is enough memory on the sticks for their daily needs. Give them something useful – a good size to aim for is a 1GB or 2GB.

  3. Choosing the right logo to print (or engrave): If you have a complex design or logo that includes graduated colours and/or tints then you will limit the range of USB flash drive that will take this type of print. Most USB sticks only have a print area of around 2cm-3cm so unless you are willing to simplify your logo it’s not going to look great on a USB stick.If you must print a complicated logo then choose something like a USB credit card because these can take a full colour print to both sides of the card.
  4. Artwork formats:  The general rule of thumb is to supply the best (highest resolution) artwork you can lay your hands on. Ideally you need vectorised artwork in .EPS or .AI format.

    If you just “grab” a logo from your web site or PowerPoint slides the final print will look very patchy and blotchy.

  5. USB Sticks look better in a box:  By default promotional USB memory sticks are supplied “in bulk” – this normally means in simply poly bags or plain white boxes. These “protect” the sticks in transit but they don’ really add to the overall impact when you hand them out.

    There are now lots of different USB packaging options to choose from so just as you take time to think about your USB sticks take time to consider how you want them packaged. Engraved wooden boxes or printed high quality white gift boxes look fantastic and don’t add much to the overall price.

  6. Make sure you can get them delivered in time: It’s critical that you allow enough time for your USB sticks to be manufactured, printed and delivered – ideally build in a day or so contingency. The typical lead time for printed USB drives is 10 working days so use this as a general rule of thumb.

    USB2U have over 20 different models of USB sticks they hold in stock in the UK and can deliver in as little as 24hrs so start with these if you’re working to a tight deadline.

  7. Cheapest isn’t always the best: There are lots of fake and sub-standard USB drives around at the moment and unless you’re an expert it’s difficult to tell what you’re buying. Even companies that claim to offer Grade A chips are often passing off masked and re-cycled USB’s as Grade A. The usual rules apply – if it seems too good to be true it probably is.
  8. Get references: Lots of suppliers of USB memory sticks seem to pop-up overnight and many disappear just as quickly. Before you place any order ideally get references from other customers or check out 3rd party review sites like Trustpilot. At USB2U we’ve been around for nearly 11 years and in this time we’ve supplied millions of USB sticks to tens of thousands of customers. We’re also rated as “Excellent” on Trustpilot where we consistently get 5* reviews. We’re also ranked No.1 in the Promotional Items Category in the UK.
Wooden USB Memory Sticks

Wooden USB Memory Sticks

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Advice for Buying Branded USB Memory

Post Chinese New Year Holiday USB Stick Blues

Tuesday, March 12th, 2013

Oh dear. It all started so well. In the build-up to the start of the Year of the Dragon on the 10th February everyone was looking forward to the annual 2 week break from the production of USB memory sticks. Adequate provisions had seemingly been put in place to ensure customers were warned to order their USB sticks early, stockpiles of USB sticks had been built up in the UK and on their return from the New Year holiday the factories that manufacture USB sticks set about the task of catching up with the backlog of orders that inevitably built up during the two week factory close-down.

But like many best laid plans a couple of variables were either over-looked or simply underestimated and the net effect of this is the current carnage in the USB memory stick market. Prices of some USB sticks have no increased by nearly 50% in the last 2 weeks alone. Prices continue to increase every day with some manufacturers predicating that it might be another 3-4 weeks before things start to settle down again.

Such is the volatility that it’s either near on impossible to commit to prices or stock availability. The issues driving the price are:

  1. Shortage of NAND flash TLC (Triple Level Cell) memory – this is the core component of any promotional USB memory stick, it’s the part of the USB stick that holds the data and much of it comes from Samsung and Toshiba. During February both of these companies reduced their output of NAND TLC memory by 10%-20% preferring instead to manufacture DRAM (Dynamic random-access memory) products and higher spec MLC memory chips.
  2. Post Chinese New Year Holiday surge in demand – now the factories are open again there is simply too much demand chasing too little stock – the perfect conditions exist for classic “supply and demand” economics to drive up prices.
  3. Production of low capacity memory chips has stopped – some manufactures have decided to stop production of all memory chips below 4GB which in turn ramps up the pressure on the limited supply of 2GB and below USB sticks.
  4. Currency challenges – All flash memory components and the finished USB sticks are traded globally in US dollars. Today the pound (GBP) is trading around 9% lower than it was just a matter of weeks ago so if all other factors had been equal the price of USB sticks would have gone up by 9% during this period. But it’s not just the currency that has a bearing on price  as you can see from the above points.

Against this backdrop it’s perhaps not surprising that prices in the UK are in turmoil. At USB2U we still have thousands of USB sticks in stock that are available at the same price as 2-3 weeks ago but this only applies to certain models. So, if price is an issue then you may have to compromise on the style and memory size of the promotional USB memory sticks you order.

For other USB sticks our prices are currently only valid for 48hrs and the current trend is upwards so we strongly recommend that you place orders as quickly as you can. The other option is to delay your purchasing decision – prices will fall but not in the next few weeks.

USB Memory Sticks Prices

USB Memory Sticks Prices

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Post Chinese New Year Holiday USB Stick Blues

Laser Engraved Promotional USB Flash Drives

Tuesday, June 19th, 2012

Laser engraved promotional USB flash drives delivered in just 24hrs from USB2U. The only problem you’ll have is deciding which type of USB flash drive to choose because there are lots and lots of different models to select from and they all look great.

Because we use state of the art commercial CO2 lasers to engrave our USB drives we are able to reproduce logos and images with amazing accuracy and clarity. All you need to do is supply us with your logo or artwork and then we’ll arrange for a mock-up and sample to be sent to you.

Our engraving is done in-house which is why we can turn around orders in as little as 24hrs and we can be 100% sure in the quality of the finished product.

Engraved USB Flash Drives - Wood

Engraved USB Flash Drives - Wood

The benefit of opting for engraving rather than printing is that the image (your logo) is going to last no matter what punishment is thrown at it. Any logo printed onto a USB flash drive will eventually chip and flake off so whilst printed USB sticks might look fantastic when they are delivered to you after a few months in the hands of your customers they might look like they’ve been through the wars and the brand that was printed on them may well have worn off completely!

Laser engraving or laser marking as it is sometimes called uses a fine CO2 optical laser to cut into or mark the surface of the drive so when it’s engraved the resulting image is there for good! I won’t matter if the engraved promotional USB flash drive is attached to a set of key-rings and subjected to daily abuse; any logo engraved onto the drive will survive!

As these images illustrate it’s not just wooden of bamboo USB flash drives that can be engraved, the process is also suitable for a wide range of metal and leather USB drives.

Engraved Swivel USB Sticks

Engraved Swivel USB Sticks

So, if you’re in the market for some promotional USB flash drives for your school or business and you want the logo on them to last as long as the drives themselves then it’s worth considering laser engraving rather than printing. If you need them in a hurry then providing we can slot you into our schedule you can have them the very next business day – give us a call and talk though your requirements with one of our team.

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Laser Engraved Promotional USB Flash Drives
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