USB2U News

How USB’s can benefit your Photo Booth offering

Posted by USB2U on 16th August 2017 | Permalink

Photo Booths have become a popular feature at many weddings and special occasions in recent years. The main appeal for these is the fact that they provide a fun and inherently different way of taking photos of guests. The increase in quality and design of such booths has also aided this development allowing hiring companies to create bespoke packages for their customers.

Wedding Photo Booth

With this in mind, there remains a growing demand for businesses operating in this corner of the market to distribute photos (both digital and prints) to clients, for them to keep copies of and distribute as they wish. USB’s provide a workable solution by allowing images to be stored and shared amongst family and friends whilst also helping to leave a lasting impression on any bride and groom. For photo booth businesses, extras such as this can help increase their overall offering and ultimately lead to an additional revenue stream. Below we take a look at a few USB Sticks and USB Bundles that are bound to make an impact on any bride and groom out there.

 

Crystal USB’s & BundlesCrystal USB and Bundles

Great for any elegant occasion and highly customizable, the Crystal USB is the epitome of a classy evening and is sure to be popular amongst any bride and groom. The body is available in a variety of different colours and materials including wood and also rose gold which is a popular choice at the moment. They can also be packaged in a nice looking black and white flip box or for something that little extra special, they can also be placed in our Luxury USB Box, which come wrapped in a high quality faux leather.

 

Colourful Painted Woodland USB’s

Pastel USB and Bundle

Our Painted Woodland USB’s are great for just about any wedding theme. Available in 5 distinctive and bold colours, these USB Sticks truly stand out when you look at them and work well with any branding, which can be either printed or engraved on. A USB Bundle is also available for this particular product which includes a wooden box painted in the same colour as the Woodland USB with space for a logo on the lid, creating a product that looks fun and ultimately pleasing on the eye.

 

The Rodeo USB

Rodeo USB

If you’re looking for a USB stick with a luxury look & feel, then our Rodeo USB might be for you. A strong favourite with wedding photographers, the Rodeo features soft textured leather encapsulated in polished chrome making it a perfect accompaniment to any photographers package or photo booth offering. The Rodeo USB is also available as part of a bundle with our gorgeous white flip boxes and even a Luxury Keepsake Box suitable to house large prints inside.

 

Traditional Woodland USB’s

Woodland USB and Bundles

With a natural look and feel the Woodland USB 3.0 is an absolutely stunning USB stick. Available in either a light or dark wood and suitable for both printing and engraving, there is so much you can do with this product. There are also plenty of bundle options available from slide and flip boxes of different sizes to those with room to house prints inside. Photo booths which have a natural look to them or which are placed in an outdoor setting, could especially benefit from this accompanying USB and bundle.

 

Designed with Heart in Mind

Heart USB and Bundles

Wanting a USB that’s completely unique? Then take a look at our Heart USB’s. Lavish in design and finished with bright diamante crystal and a simple polished chrome this product is bound to melt hearts. It is also paired with our popular Luxury Boxes and White Flip Boxes for that added extra that is sure to impress.

 

Make sure to take a look at our website for further information on our Photography USB’s and Bundles or get in touch with our sales team at [email protected]

Back

How USB’s can Benefit the Open Day Experience

Posted by USB2U on 18th July 2017 | Permalink

The practice of universities operating an ‘open day’ has become very common over the last decade or so. Many institutions recognise it as an important contributor in helping prospective undergraduates decide on where their futures ultimately lie. A great deal of planning is therefore required to ensure that the initial impression given at each event is one that helps to ultimately contribute positively  towards a student’s decision.

University Open Days

In general, many open days follow a typical format in allowing people to explore the campuses; find out more information about the courses on offer and also give an impression as to the overall university experience. The thing that essentially differs between institutions is the content on offer, and how it is delivered to each individual who visits, this is especially the case when looking at the physical marketing elements such as welcome packs and guides, which are commonly given out to each student at the start of the day.

 

The Challenge for Open Days

The challenge arises within universities in being able to provide relevant and bespoke material to each student whilst also being able to stand out from competition and remain cost effective. In most cases it’s unlikely a university will have the time or the resources to produce packs catered for each individuals need’s, therefore the question must be asked as to whether alternative methods of producing content which remains engaging and informative are available. One way this can be accomplished is by uploading more specific/comprehensive information onto a USB Flash Drive while keeping the welcome booklet as a general guide.

USB sticks and USB cards make great handouts for any student as they can hold considerably more data in a variety of different formats. As well, such devices encourage people to go away and find out more about the university beyond their initial visit. Compared to welcome guides they remain relatively cost effective to produce; are considerably more portable and can also be branded onto to stand out.

USB Cards

Upload more information to a more portable format

 

How can Universities use USB’s for Open Days?  

There are many different ways USB’s can be used to help improve the overall impression left on students during open days. The most effective of these would be to upload information onto them that is relevant while also detailing the various aspects of their potential experience, whether that be through course guides; accommodation, sports clubs and societies, info about getting around the local area or even tips as to what students can do in their spare time!

As with any other business, the objective for a university should be to try and communicate the salient qualities it possesses to any prospective investor, therefore content developed to capture the interest of students and help give them all the information they require will no doubt reinforce their decision making.

Overall picking a university these days is not a simple process. Often the choice to go doesn’t necessarily come down to the course or institution itself, but a variety of different factors pertaining to the individual, thus it becomes important for institutions to try and capture prospective students with content that is relevant whilst also capturing their interest.

USB Card for Universities

USB Products make a great alternative for communicating engaging content to prospective students.

Back

The USB Stick Health Guide

Posted by USB2U on 11th July 2017 | Permalink

USB sticks are a well established product used predominantly for the storing and transferring of data between devices. As such they have become the staple product for many when it comes to convenience as well as speed, while essentially being a universally recognised plug & play device. With that being said, those using USB’s or Memory Sticks need to remember that such devices are still electronic and therefore aren’t going to be 100% foolproof. Failures can occur within products such as this from time to time, especially when it comes to the internal workings of the flash memory. For businesses who exchange USB’s with customers/clients on a regular basis it becomes even more important to pass on relevant information to ensure that each individual is aware of best practices.

 USB in Laptop

How to take care of your USB Stick

Below are a few suggestions as to how one could look after their USB Stick

 

  1. Keep it cool  Like any electronic device, USB’s do not fair well in extreme temperatures therefore make sure it is stored somewhere cool such as in a container or drawer and preferably not in a back pocket.

  2. Keep the metal connector covered to avoid accumulation of dust or dirt – The exposed connector can become unreadable by a PC or Mac if objects get lodged inside the device.

  3. Ensure computer is fully booted before inserting a USB into the port – inserting before can shock the flash drive and damage the internal components.

  4. ‘Eject’ the USB stick before removing it from the USB port – A normal PC or Mac will constantly read a flash drive therefore if removed on a regular basis without first ejecting the drive can cause lasting damage.

  5. Look at which way the USB should be inserted into the port – All USB sticks connect one way only, forcing it in could damage both the USB memory stick and / or USB port. New standards are being considered to allow the USB to be inserted in any direction, but this is several years away.

  6. Do not leave in a computer indefinitely – Power surges can occur which may lead to components being damaged

  7. Avoid running programs from the flash drive – While each flash drive is designed to last years, each comes with a predetermined number of read and write cycles, and once exhausted the device can no longer be used. When you save and retrieve documents, you use single cycles per retrieval or write function, but running software applications from the flash drive will use multiple read/write cycles, therefore exhausting the USB stick a lot faster.

  8. Back up everything! – The USB flash drive, while an impressive piece of tech does not last forever even with good maintenance therefore it is important that people make back ups regularly of content on such devices. Getting in the habit now will save plenty of heartache down the line. Businesses who load data onto flash drives for individual clients should also keep backups of any work produced for them.

 

*A Special Note for Photographers*

As a lot of photographers use Mac’s rather than PC’s from day to day it is important that they are made aware of trash/ghost files that can appear on a USB Stick. As both operating systems work in different ways, both tend to interact differently with a USB stick when it is plugged in. Mac’s will automatically add ghost files/folders to the flash drive which remain hidden when plugged in, however appear as files like .Trashes, ._. Trashes and .fsevents on a normal PC. These are essentially nothing to worry about however good practice may be to delete these before sending out USB’s to customers who may own PC’s.

Back

3 New Luxury USB Boxes to Fall in Love With

Posted by USB2U on 16th June 2017 | Permalink

Sleek and stylish are just a couple of words used to describe our new and fancy looking Luxury USB Boxes. Perfect for a variety of different occasions, the bright look of these boxes are a perfect addition to any photographers offering. As well, the quality feel gives all of our boxes an element of class which any potential customer would love to have and cherish for years to come. Take a further look at each variant below.

 

 Luxury USB Box

The eye catching Luxury USB Box is the perfect companion for your chosen USB stick. Available in black, ivory or duck egg blue, these boxes come with a professional finish and a complimentary gift bag when ordered in a bundle allowing for plenty of personal touches to be added by each photographer.

Each box, as well, comes with a foam insert bespoke for different USB sticks including the Crystal USBRodeo USBWoodland USB and Heart USB.

 

Luxury Keepsake Box

Our stunning Luxury Keepsake Boxes have been expertly finished with plenty of space inside to house much larger prints allowing photographers to truly customize their offering. As well, the overall size means more surface area to print photography logos or messages onto. The box itself fastens with a magnetic clasp for a truly professional feel which is sure to impress.

 

Luxury Prints Box

For those who want to present a bundle showcasing both imagery and room for a USB the Luxury Prints Box offers quite possibly the best of both worlds. With an elegantly sleek finish, and foam insert to house your USB. The purpose of the box is to show off prints that are 6×4 while still giving plenty of space on top to make logos/messaging stand out! It’s also possible to have this item packaged in a gift bag for that additional finishing touch.

For more information and pricing on any of these products please contact our sales team at [email protected]

Back

Our Top 3 Summer Promotional Items

Posted by USB2U on 20th April 2017 | Permalink

With summer right around the corner we thought we’d put together our top three summer promotional items that your customers will love!

Stay Cool With the Rainbow USB Fan

Temperatures are starting to rise and we’ve got you covered! Keep your customer’s cool this summer with the Rainbow USB fan. Our exclusive desk fans are powerful as well as silent, and have loads of great features. Each fan comes with a two-speed setting, tilting action, metal blades, and they’re made from a sturdy high quality metal.
There’s also an integrated USB port, so you can easily plug in a USB stick or power bank without losing any ports from your PC or Mac.

Available in either black or white, each fan also has rubber feet to keep them secure on your desk, and our Rainbow Range is completely exclusive to USB2U!

Keep Active This Sumer With Our Activity Tracker

activity tracker makes a great gift for your customers as it tracks steps, distance travelled and stairs climbed. It even calculates the number of calories burned in a day!
The stylish piece of kit comes with a free phone app to view your activity, and packs in some other useful features like sleep tracking and an alarm clock.

Create A Summer Soundtrack

Customers will love these tiny speakers. They may look small, but they’re big on performance! At only 4cm and weighing in at 47.5g, they’re the perfect size to fit in any pocket and a full charge will pay your favourite summer music for a whole four hours.
Compatible with all Bluetooth enabled devices up to an impressive 10 meter range, the mini speaker also has a remote camera control making it great for capturing selfies too!

Back

Photographers! 3 Quick Ways to Improve Your Social Media Presence

Posted by USB2U on 7th April 2017 | Permalink

In previous posts we’ve looked at ways to help grow your Instagram following and listed the best hashtags to use for maximum engagement, so we thought it was about time we branched out to social media channels as a whole, as they’re all great for Photographers in their own way.

So if you’re utilising Facebook, Twitter, Youtube, Pinterest and Instagram, these 3 quick and easy tips will improve your social media presence and in turn will increase engagement on your pages!

USB2U Instagram Page

1. Make Your Images & Profile Name Consistent on all channels

If you have accounts across a number of Social Media channels, then it’s best to keep the same name (or handle) throughout. Using your business or company name consistently across all social media is not only great for brand recognition, it’ll make sure your customers and potential clients remember you!  If someone else has already got in their first and your name has been taken, try and keep things as similar as possible for brand awareness and definitely make sure your profile image is the same across all mediums.

 

2. Update your cover photo

As a photographer, your cover photo is one of the best places to showcase your work on your Twitter and Facebook profiles, they’re also the first thing people see when they visit your page so it’s best to make a good impression!Using an irrelevant or even worse, no cover photo is such a wasted opportunity so getting the best picture and the right size is key. What is the best size? The recommended dimensions for Twitter are 1500x500px, and for Facebook the perfect cover photo would be 830x315px, so get snapping!

 

3. Keep Your Bio relevant

 Much like your cover photo, your bio is one of the first places potential new clients will head to in order to find out more information about you, so make sure it contains everything you need them to know! You’d be surprised at how many photographers have information in their bio that isn’t relevant to their customers. So try adding things such as your speciality, your location, your contact details, and if you can – a link to your website.

Twitter and Instagram both have quite a limited character count for your bio, at 160 and 150 characters, so you really need to make sure you pack in a punch quickly! Try and get in all the relevant information, but also inject a bit of personality in there!

 On Facebook pages, it gives you the options for both a short and long description – make sure you’re using them both!

Back

Buying USB Sticks: Why Cheap Isn’t Always Cheerful

Posted by USB2U on 29th March 2017 | Permalink

It’s totally understandable that when buying promotional USB Sticks, the most research is done around price and getting the most bang for your buck, after all, everyone wants a good deal right?
The problem with focussing only on price and buying cheap USB sticks is that the majority of the time, quality is compromised and you could end up in a bit of a muddle with non-working USB sticks, unhappy clients, and corrupted files.

 

Wooden USB Memory Sticks

We’ve rounded up the most common problems with cheap USB sticks:

• They can be slow – most cheaper sticks only have read/write speeds of 2-3MB, so if you’re loading the data files onto the USB sticks yourself you might be in it for the long haul! Slow speeds also means your customer’s aren’t likely to use them over and over again, so any potential brand advocates are lost.

• They’re made from cheap components – These are recycled or Grade B components which will have a high failure rate. Sometimes PCs and Macs won’t even recognise them! Or even worse, the data you’ve spent ages loading onto each stick could get corrupted…

• They may have a low grade flash – We got quite technical in this blog post and explained the differences in flash grades, all are described as “Grade A” but they can be very different, with one having a higher failure rate and a shorter life span.

• The warranty is compromised – Some suppliers are interested in quick, cheap business and don’t like to stick around when things go wrong.

• They’re bad for your brand – Printed or personalised USB sticks are mini ambassadors for your business, so if they don’t work or load incredibly slowly, it can look bad for your brand and reputation.

twister USBs

What to Look Out For

Fear not though, as we have some tips to look out for when buying branded USB sticks [link] that’ll keep the chances of a failed USB to a minimum.

• Ask lots of questions – Ask your account manager about the quality of the components inside your USBs, they should be able to confirm this on your order too.

• Read the terms and conditions – Again, your account manager will supply you with the terms and conditions of your purchase. Make sure you read these carefully as it’ll cover any warranty included.

• Read Review Sites – These are great for finding out more about who you’re about to do business with. We’d recommend Trust Pilot as a first port of call.

Back

We’re Back From The Photography Show!

Posted by USB2U on 22nd March 2017 | Permalink

Well it’s certainly been a busy few days but we’re back from the UK Photography Show and we’re still buzzing from the excitement! Team USB2U were exhibiting from Saturday 18th until Tuesday 21st at the NEC’s annual show, and as always we had a blast! It was great meeting everyone, we spotted some familiar faces amongst the crowds and managed to chat to a tonne of new ones too, and we received some great feedback on our fantastic range of Photography bundles.

We’d like to say a massive thank you to everyone who stopped by at stand H102 to say hi, we’re already looking forward to seeing everyone next year! If you didn’t manage to make it to Birmingham at the weekend, you can still browse our fantastic range of photography USBs here, or why not check out our gorgeous professional photographer packaging?

If you entered our competition on the day, we’ve announced all the winners over on our facebook page where there are loads more photos from the show, don’t forget to like us for regular updates, competitions & giveaways!

team usb2u

Back

The Photographer’s Guide To Instagram Hashtags

Posted by USB2U on 16th March 2017 | Permalink

As a photographer, having an Instagram account and updating it regularly is pretty important. We touched on some ways to grow your Instagram following last month, but this month we’re focussing on the world of hashtags and how you can use them to boost your following, increase engagement, and get your photos in front of the right audience.

Instagram feed of photography packaging
 

With 600 million active Instagram users per month it’s easy to get lost in a sea of beautifully filtered snaps. Without Hashtags, your photos are only going to be seen by your current followers, and even then, you might be buried so low in their feed that they don’t even manage to scroll to them.

Instagram changed their algorithm a while back, it now shows your feed in the order it thinks you want to see it, rather than being chronological. But Hashtags are still shown in chronological order, making them the ideal way to get your photos noticed. In a nutshell, hashtags are a way to tag your photo to make it appear in a pocket of other photos that have used the same tag, so it’s easy for other users to find images of a similar interest.

For example, if you’re a wedding photographer based in the UK and you’ve taken a snap of our gorgeous photography packaging, you can tag your photos with #ukwedding – by clicking that hashtag you’ll then be able to see all the other photos in the same group.

You’re allowed up to 30 hashtags per photo, so we thought we’d group together some of the best and most popular hashtags for you to try on your next post!

Best Wedding Hashtags

#wedding #weddings #weddingphotographer #weddingphotography #weddingplans #weddingplanning #weddinginspiration #ukwedding #weddingidea #weddingideas #weddingphoto #weddingday #weddingfun #justmarried

 

Best Travel Hashtags

#travel #travelling #travelgram #travelphotography #travelblogger #travelersnotebook #travels #travelpic #travelics #travelbug #travelmore #holiday #travelblog #travellife #traveldiary #travelphoto #travelstagram

 

Best Pet Hashtags

#pets #petsofinstagram #petsagram #petstagram #petsofinsta #catsofinstagram #catstagram #catslover #catsagram #catsanddogs #cats #cat #dogs #dog #dogsofinstagram #dogsofinsta #dogstagram #dogsandpals #dogslover #dogselfie

 

Best Food Hashtags

#food #foodie #foodstyle #foodnetwork #foodprep #foodblogger #foodbloggers #foodstagram #foodbeast #foodandwine #foodforlife #foodinspo #foodstyling #foodshare #foodphoto #foodpassion #eatclean #instafeast #whatiate

 

Best Home Hashtags

#home #homedecor #homesweethome #homegoods #homestyling #homestyle #homeinspiration #homeinspo #homeliving #homeidea #homeideas #interior #interiordesign #interiors #interiordetails #interiorstyling #interior4all

Back

Should You Pre-load Data on Promotional USB Sticks

Posted by USB2U on 6th October 2011 | Permalink

With a constant need to keep up with competitors, reacting to the ever changing digital world, patterns and trends in industries and the rise and fall of the economy, it’s important to keep one step ahead, and get your businesses’ messages out there efficiently and effectively.

Promotional USB Flash Drives

The Rise Of The Promotional USB Stick

Demand for “old fashioned” CD’s has reduced dramatically over the years, and an increase in printing costs for traditional sales brochures has encouraged companies to look at alternative options to distribute information on their products, prices and services. By nature, consumers are also a lot more visual, and react well to videos and animations that is something that traditional printed materials of course, can’t offer.
Customised USB sticks are increasingly the solution companies opt for because:
1. Printed and customised USB memory sticks are now available for less than £2 per unit (subject to minimum quantities and type)
2. You get on-going brand exposure with USB sticks because they tend to be used by the recipient to store and carry their own personal data (after all this is what they are designed for!)
3. Postage costs to send out a DM campaign with USB sticks are significantly cheaper than sending out expensive and heavy glossy brochures.
4. The cost of printing on a USB is generally less expensive that the cost of printing brochures.
5. It’s far easier to take a few hundred or even thousand USB sticks to a trade show than it is to transport the equivalent number of heavy brochures or leaflets
6. Lots of brochures handed out at trade shows and exhibitions end up in the bins outside the exhibition halls – USB sticks don’t as they’re small enough to be carried around!
7. Pre-loading your sales catalogues, price lists, press releases, media files etc. onto any USB stick you hand out is a must – After all you’re paying for the storage space on the sticks so you might as well use it.

USB Pre-loaded Data Is A Vital Commodity

Pre-loading data onto a memory stick purchased for your company makes good commercial sense. The savings made by pre-loading data onto USB sticks rather than printing the equivalent documents can fully offset the cost of the sticks. Plus, as mentioned, with the right memory available, short videos and animation can be loaded- something that consumers react well to.
The process of data loading is sometimes called duplication, pre-loading, copying or replication. It is relatively easy to do but it can be time consuming and you need to plan ahead to allow enough time to get the data organised. Ideally a USB stick supplier would do the data-load for you – most will offer a free data load up to a certain amount, typically 100MB.

Locking Data Onto USB Sticks

If you prefer you can “lock” the data that you pre-load onto the USB flash drive. This means that it cannot be deleted, bear in mind if you want to do this you would generally have to have your data ready early as it has to be loaded and “locked” during the manufacturing process. You also need to consider that if you load too much data onto the stick and therefore not leaving enough room for the user then they are highly unlikely to use it and your brand won’t get the on-going use and exposure you have paid for.
At USB2U we have in-house professional data-duplication equipment that enables us to pre-load data on behalf of our clients. For more information about pre-loading data onto memory sticks, feel free to email us at [email protected]

Back