Suggesting that promotional USB sticks are given out in gift boxes is always contentious because everyone these days is very aware of the need to protect the environment and to avoid unnecessary packaging where at all possible.
But, if you are giving away your USB flash drives as a gift then there is a judgment to be made about whether the small additional cost of a gift box is a price worth paying – both in cost terms and also in terms of environmental impact.
There is no getting away from the fact that USB sticks make a bigger, better impact when handed out in a printed gift box. It just looks like more thought has gone into the gift and anyone given the gift is going to be more impressed with the gift and they are therefore more likely to remember who gave it to them and think positively about any brand associated with it.
Very few people would consider handing out their Christmas or Birthday gifts without first wrapping them up so it is surprising how many businesses give out promotional gifts without considering the packaging options.
There are a wide range of standard gift boxes and tins available for custom USB sticks. They can call be overprinted with a brand or message and typically they will come with a custom foam insert to hold the USB sticks firmly in place.
The incremental cost to get your flash drives supplied in a printed gift box is relatively small and it’s a price well worth paying for greater impact you’ll make.
Understandably for some businesses who have an strong environmental message to push, packaging and gift boxes is a going to be a non-starter, but for everyone else they ought to be considered.