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Recording Artists Use Custom USB Memory Sticks

In 2007 Radiohead released “Radiohead: The Parlaphone Years 1993 – 2003″ on a customised USB memory stick in the shape of the iconic Radiohead “bear”. Whilst it was also available on CD the limited edition USB version included the whole of the Radionhead back catalogue in WAV files.

Radionhead Custom USB

Radionhead Custom USB

Since 2007 there have been a few other smaller bands and labels releasing material on USB but now Apple Records have announced the release on the 7th December of the Beatles back catalogue on an apple-shaped USB Stick The 16GB memory sticks is packed with 14 stereo albums, 13 mini-documentary films about the albums, album art and copies of rare. There’s only going to be 30,000 available and although they will cost around £200 they are expected to sell out pretty quickly.

With bands increasingly using various downloading services to distribute their music it unlikely that we’ll see a headlong rush towards the use of USB sticks for music but for some iconic bands with very large back catalogues and a library of videos and other material its an interesting option.

beatles custom usb

Even if you’re not a global rock/pop band you might want to consider getting a custom USB memory stick produced to support your own advertising or marketing activities. The price of custom USB memory sticks has fallen dramatically over the last year making them only a little more expensive than standard USB memory sticks that use “generic” factory designs.

Just as Radiohead and the Beatles have pre-loaded their material onto the sticks its also possible to pre-load any data you may want to make available to your customer onto the memory sticks.

You just need to come up with the idea and we’ll do the rest. Don’t worry about having to produce polished/finished artwork because we can help with that also. Just give us a call and talk through your ideas with us and we can help you with costs, design and lead-times.

Whilst we can’t claim to have produced the memory sticks for Radiohead or the Beatles we have produced lots of custom memory sticks for a wide range of clients.

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This entry was posted on Monday, November 16th, 2009 at 3:13 pm and is filed under Promotional USB. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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