How do you keep your company on customers’ minds after they leave your store, purchase your product, or finish a successful transaction with you? One way is to tap into the exploding market for promotional USB memory devices that adapt well to company logos, slogans, contact information, and sample programs or utilities that are pre-loaded onto the portable drives.
Just a few years ago, few people had even heard of a “jump drive,” the small USB “memory sticks” that easily plug into personal computers and USB slots on newer electronic devices. With the growth of technology that has introduced or improved digital cameras, cell phones, MP3 players, stereo receivers, the ubiquitous iPod, and other audio and video equipment, jump drives are now a vital necessity for sharing information electronically.
In addition, new standards for USB 2.0 standards, combined with constant changes in operating systems, corporate networks, and computer software make portable USB memory more important than ever to quickly bridge the gap between devices that would not normally be able to “talk to each other.”
The situation presents opportunities for savvy businesses owners to capitalize on the need for portable data storage by providing promotional USB memory to customers, associates, and influential sponsors. In effect, companies of any size can capitalize on free advertising by giving the people you deal with every day something to remember you buy – their very own jump drive, one that bears your company name, slogan, logo, photo, or phone number.
To them, it’s like having a business card that they can use on a computer, which can store homework or presentations, family photos or music files, or favorite recipes. With the increasing demand for high-speed Internet access and data hungry electronic devices, finding ways to utilize a handy USB jump drive would not be hard for a family with children or fellow business owners.
You could go one step further and include important files or programs on your promotional USB memory, such as advertising videos, directions to your locations, area maps, order forms, brochures, newsletters, or product information that makes it easier for clients to come back to you again and again for the reliable goods and services you provide.
The demand for larger flash drives is also likely to continue to push the limits of storage space per device. According to one source, a memory stick is capable of holding up to 2 TB of data, a figure well beyond the current capacity limit of 32 GB offered by manufacturers. In the future, we could easily see high-speed USB memory devices capable of substituting for internal hard drives, at a fraction of the cost.
Promotional USB memory is just one of many low-cost items companies use to promote their business. When compared to t-shirts, pens, water bottles, and other promotional gifts, jump drives may require time, effort, and money that some are not willing to spend. However, if you distribute memory sticks that eventually lead to publicity and awareness about your product or service; you may not have to wait long to a satisfying rate of return on your investment.
Tags: Promotional USB, promotional usb memory
This entry was posted on Monday, July 20th, 2009 at 9:52 am and is filed under promotional usb memory. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.
