To secure supplies of Flash Memory Chips used in iPhones, most iPods and many of its laptops Apple has agreed a half-billion dollar deal with Toshiba Corp for the supply of flash memory chips.

Toshiba is the world’s second largest supplier of flash memory. Similar sized deals have also been reached with Samsung who are the  world’s largest supplier of Flash Memory Chips.

Whilst this is good news for Toshiba and Samsung and it allows then to ramp up their production plants again it will mean that buyers of flash chips on the spot market (this includes many of the factories that produce branded and promotional USB Memory sticks) are being told that supply will be hard to come by.

With reduced supply in the market but demand unabated the classic economic laws of “supply and demand” will kick in and in the short term at least the price of flash will increase.

So, if you are looking to buy branded USB Memory Sticks be prepared for some short term volatility in pricing and ideally book your orders now whilst there is still some flash at the old price available.

Tags: Branded Memory, Branded USB, Branded USB Memory, Branded USB Memory Sticks, Custom USB

This entry was posted on Friday, July 31st, 2009 at 9:05 am and is filed under Promotional USB. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.